By day Lucy is master minding complicated retirement propositions and writing copy to make the intricacies of investing seem simple. All done with impeccable style (her personal passion is fashion). Co-piloting the creative direction of a huge programme of work, working in-house with the client and as part of multiple marketing teams (she’ll tell you the real pros and cons of running agile) Lucy still manages to make it look effortless. It’s a tough gig coupled with the fact that financial services work, doesn’t always win the attention and accolade it deserves. More than anything, she’s just quite nice and when not racing through our Kanban board, she’s mentoring and help train some future badass gals.
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